Clipping rates per 1,000 views
There is no standard clipping rate — each brand sets its own per 1,000 views. For scale: Whop published $1.25 per 1,000 views on YouTube for its own Whop Clips campaign, while TikTok and YouTube Shorts pay $0.01–$0.06 per 1,000 views (CPM) from the platforms' own creator funds from their own creator funds and Facebook Reels pays up to $4 per 1,000 views. What decides your actual earnings is not the headline rate but the minimum payout sitting underneath it.
Rates in context
| Whop Clips (brand campaign) | $1.25 per 1,000 views on YouTube at the time Whop published it, with budgets and payouts subject to change |
|---|---|
| Other Content Rewards campaigns | Set by the brand as a reward rate per 1,000 views. UGC typically commands a higher rate than pure clipping, because it is more work. |
| TikTok / YouTube Shorts creator fund | $0.01–$0.06 per 1,000 views (CPM) from the platforms' own creator funds |
| Facebook Reels | up to $4 per 1,000 views |
| Direct client work | $5–$500+ per video when working directly for a client, per video rather than per view |
Read these three numbers together
A rate on its own tells you almost nothing. Judge a campaign on the set:
Rate per 1,000
What a thousand views is worth.
Minimum payout
Brands set a minimum payout threshold to keep low-view submissions out of the review queue. Whop's own example: a $3 rate with a $6 minimum means a video needs 2,000 views before it enters review.
Maximum payout
Brands cap the maximum a single video can earn, to protect the campaign budget. Earnings on that video stop at the cap even if views keep climbing.
A campaign at $5 per 1,000 with a $25 minimum needs 5,000 views before it pays anything. A campaign at $1 per 1,000 with a $2 minimum pays from 2,000 views. For a clipper whose median clip does 3,000 views, the second campaign is worth more despite the worse rate.
Why UGC pays more than clipping
Whop's documentation notes that user-generated content commands higher rates than clipping work. The reason is straightforward: clipping is cutting footage that already exists, UGC is filming something new. If you are willing to appear on camera, the same campaign budgets are worth more per hour.
Rates change
Whop states plainly that monthly content budgets and payouts are subject to change. Treat any rate you read anywhere — including here — as a snapshot, and check the campaign page.
Compare live rates
Every campaign publishes its rate, minimum and cap before you commit any editing time.
Compare campaign ratesFree to join · paid per 1,000 viewsPartner link
Frequently asked questions
What is a good clipping rate per 1,000 views?
Judge it against the minimum payout, not on its own. Whop published $1.25 per 1,000 views on YouTube for Whop Clips; a lower rate with a low minimum often pays a new clipper more.
How much does TikTok pay per 1,000 views?
From its own creator fund, $0.01–$0.06 per 1,000 views (CPM) from the platforms' own creator funds. Brand campaigns pay many times that, which is why clippers work through campaigns.
Why does UGC pay more than clipping?
Whop's documentation notes UGC typically commands higher rates, because filming new content is more work than cutting existing footage.
Do clipping rates change?
Yes. Whop states that monthly content budgets and payouts are subject to change, and each brand controls its own campaign.
Written by Karel Moreau, editor of clippingprograms. Mechanics checked against Whop's own documentation on 20 September 2026.
